mei news
Jarden Corporation Selects MEI's Trade Promotion Management Solution
MEI signs first client of 2008 to continue the momentum
MORRISTOWN – February 8, 2008 – Keeping up its 2007 momentum, MEI has signed another new Trade Promotion Management client in the early part of 2008. After dealing with two failed implementations, Jarden Corporation, a leading provider of niche consumer products used in and around the home, has switched to MEI's Trade Promotion Management Solution.
Jarden realized they were in need of an advanced solution with the flexibility and ease of use to accommodate their growth in the market place. Michelle Antrim, National Sales Planning Manager, Jarden Home Brands, stated: "We have experienced various TPM solutions in the past, so we desperately needed a solution that could deliver a product that is easy for the field to work, offers dynamic reporting and features an easy implementation. More importantly, we needed a tool that would house data for all Jarden Branded Consumable operations, including Jarden Home Brands and United States Playing Cards. Not only do we trust that MEI's solution is superior, but their references made this an easy decision. Their level of client focus is a clear differentiator."
"We expect Jarden to be live and generating real results within months," stated Fred Schroeder, CEO, MEI. "We are extremely excited to be able to provide Jarden with a solution that encompasses their needs. Signing Jarden lends further credence to the fact that MEI's solution is the most effective in the industry and we deliver what we promise. We stand behind our product, people and clients and look forward to Jarden experiencing the benefits that so many of our clients have evangelized about."
Visit www.meicpg.com to learn more about why other clients are making the switch to MEI's Trade Promotion Management System. Or call Mary Jameson, at 908-256-5228 to discuss your trade needs and how you will benefit from MEI.
About Jarden Corporation
Jarden Corporation is a leading provider of niche consumer products used in and around the home. Jarden operates in three primary business segments through a number of well recognized brands, including: Branded Consumables: Ball®, Bee®, Bicycle®, Crawford®, Diamond®, Dicon®, First Alert®, Forster®, Hoyle®, Java Log®, Kerr®, Lehigh®, Leslie-Locke®, Loew-Cornell® and Pine Mountain®; Consumer Solutions: Bionaire®, Crock-Pot®, FoodSaver®, Harmony®, Health o meter®, Holmes®, Mr. Coffee®, Oster®, Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and Outdoor Solutions: Abu Garcia®, Berkley®, Campingaz®, Coleman®, Fenwick®, Gulp!®, JT®, K2®, Marker®, Marmot®, Mitchell®, Penn®, Rawlings®, Shakespeare®, Sevylor®, Stearns®, Stren®, Trilene® and Volkl®. Headquartered in Rye, N.Y., Jarden has over 25,000 employees worldwide.
About MEI
MEI is a global provider of Trade Promotion Management and Retail Execution solutions to an impressive roster of clients including Acosta, HJ Heinz, Lorillard Tobacco, Pinnacle Foods Group and The Schwan Food Company. MEI customers through the hosted model include Alacer Corporation, American Licorice, Annie's Homegrown, Birds Eye Foods, Healthy Food Holdings,Jarden, J&J Snacks, Massimo Zanetti Beverage USA, Morton Salt, Natural Specialty Sales, Pacific Foods, Ruiz Foods, Star Fine Foods, Sun Rype, Sunny Delight and Sunsweet among others. For more information on MEI, please visit www.meicpg.com.
